Contents
- Portable power station market statistics: shipments and forecast
- Regional distribution of portable power station shipments
- Portable power station company shares: revenue and shipments
- Portable power station market revenue: history and forecast
- What the portable power station market covers
- Sources
Portable power station market statistics: shipments and forecast
Global portable power station shipments rose from 101,000 units in 2017 to 2.1 million in 2020, according to the market report’s historical account. The chart series then shows shipments reaching 4.8 million in 2021, 6.9 million in 2022, 7.6 million in 2023 and 9.2 million in 2024. The report records 2020–2024 shipment growth at a 44.7% compound annual growth rate (CAGR).
| Year | Global shipments (millions) | Status in report |
|---|---|---|
| 2020 | 2.1 | Actual |
| 2021 | 4.8 | Actual |
| 2022 | 6.9 | Actual |
| 2023 | 7.6 | Actual |
| 2024 | 9.2 | Actual |
| 2025 | 9.4 | Forecast |
| 2026 | 11.0 | Forecast |
| 2027 | 13.3 | Forecast |
| 2028 | 16.5 | Forecast |
| 2029 | 20.4 | Forecast |
The same report projects a 17.3% shipment CAGR from 2024 to 2029. That forecast implies a slower annualized pace than the 2020–2024 historical rate, while still taking projected shipments to more than twice their 2024 level by 2029. The estimates are the report’s forecast, not observed shipments after 2024. Source
Regional distribution of portable power station shipments
In 2024, North America accounted for 43.5% of global portable power station shipments, Europe for 25.0%, and Japan for 19.6%. The report assigns the remaining 11.9% to “Rest of the World.” These four shares sum to 100% in the report’s regional breakdown.
| Region | Share of global shipments, 2024 | Shipments, 2024 (millions) |
|---|---|---|
| North America | 43.5% | 3.6 |
| Europe | 25.0% | 2.3 |
| Japan | 19.6% | 1.8 |
| Rest of the World | 11.9% | Not stated |
The report separately gives shipment totals for the three named markets: 3.6 million units in North America, 2.3 million in Europe and 1.8 million in Japan. It does not provide a corresponding unit total for the Rest of the World in the supplied regional results. The shares describe shipment distribution in 2024, not installed devices, consumer ownership or sales revenue. Source
Portable power station company shares: revenue and shipments
The 2024 competitive landscape presents different concentration levels depending on whether companies are compared by sales revenue or shipments. The top five companies together accounted for 63.1% of global industry sales revenue and 47.9% of shipments. Thus, the top group had a larger combined share of revenue than of units shipped; the figures alone do not establish why.
EcoFlow led both reported measures. It held 25.8% of global sales revenue and 17.4% of shipments. Other company shares shown in the report include:
| Company or category | Share of sales revenue, 2024 | Share of shipments, 2024 |
|---|---|---|
| EcoFlow | 25.8% | 17.4% |
| Hell Tech / Hello Tech | 12.3% | 10.9% |
| Anker Innovation | 11.9% | 9.8% |
| PowerOak | 8.6% | Not stated |
| Goal Zero | 4.5% | Not stated |
| Others | 36.9% | 52.1% |
The revenue section prints the name as “Hell Tech,” while the shipment section prints “Hello Tech.” Those spellings are retained as shown; the report material provided here does not establish whether they refer to the same entity. The company shares are specific to the report’s 2024 competitive-landscape breakdown and should not be read as current shares. Source
Portable power station market revenue: history and forecast
The report’s global industry sales-revenue series rises from $0.7 billion in 2020 to $3.8 billion in 2024. It records a 52.6% CAGR over that historical period. The revenue measure includes portable power stations and accessories, so it is broader than device-only revenue.
| Year | Global industry sales revenue (US$ billions) | Status in report |
|---|---|---|
| 2020 | 0.7 | Actual |
| 2021 | 1.8 | Actual |
| 2022 | 2.7 | Actual |
| 2023 | 3.0 | Actual |
| 2024 | 3.8 | Actual |
| 2025 | 4.5 | Forecast |
| 2026 | 5.2 | Forecast |
| 2027 | 6.3 | Forecast |
| 2028 | 8.0 | Forecast |
| 2029 | 9.7 | Forecast |
For 2024–2029, the report forecasts revenue growth at a 20.6% CAGR, reaching $9.7 billion in 2029. This is a forecast for industry sales revenue including accessories, not a record of realized future sales. Comparing the revenue and shipment growth rates also requires care: one series measures dollars and includes accessories, while the other counts units. Source
What the portable power station market covers
The report defines a portable power station as a small energy-storage device with a built-in lithium-ion battery and capacity ranging from 100 watt-hours (Wh) to 3,000 Wh. This definition sets a boundary for interpreting the market figures: the shipment series concerns products within the report’s stated category, rather than every kind of battery storage or backup power equipment.
The data show a sharp rise in shipments between 2020 and 2024 followed by a more moderate projected shipment CAGR through 2029. The report also places nearly nine in ten 2024 shipments across North America, Europe and Japan, while its competitive-landscape figures show the leading five companies holding a greater share of revenue than units. These observations describe the particular scope, dates and categories reported; they should not be generalized to all energy-storage products or treated as independently measured consumer adoption. Source